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kenberg

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Some of you may know that I an retired from the university of Maryland, and you might also know that Sergei Brin graduated from there. The latest Forbes produced the following from a colleague:

 

Some of you may have seen the announcement from Forbe's magazine today that Sergei Brin has fallen to 19th richest person in the world! Sergei is worth $31.8 billion which may seem ok, but he is $400,000,000 behind his own partner Larry Page, and worse still he is even poorer than Jeff Bezos, a guy who sells books and newspapers. To top off the bad news, Technology Review came today and it says that Google is not the smartest company in the world, but 3rd smartest.

 

Look, Sergei hangs out with Bill Gates, Warren Buffett and Larry Ellison. We don't want him to feel like the little poor boy who is out of place. We have to show our alumni that we care. I thought a fundraiser with the goal of $400,000,000 just to get him even with Larry Page would help keep his spirits up and let him hold his head high.

 

Please give whatever you can - $5,000,000, $10,000,000, $25,000,000. Even if you can only afford $1,000,000 - that's fine; it's the thought that counts!

 

Just send a check made out to me, but marking down "Sergei Brin Fund," so I'll know what the money is for. If it is cash, leave it under my door.

 

I thought that I would pass this on in case any of you wish to join in this worthy effort.

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Some of you may know that I an retired from the university of Maryland, and you might also know that Sergei Brin graduated from there. The latest Forbes produced the following from a colleague:

 

 

 

I thought that I would pass this on in case any of you wish to join in this worthy effort.

cleardot.gif

 

Uh huh...I'll get right on that. Top of my list of things to do. ;)

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I looked at the "smartest companies" list at http://www2.technologyreview.com/tr50/2014/

 

Most of them I never heard of. Which probably says more about me than about them.

 

 

"Familiar names such as Apple and Facebook aren’t on this list because reputation doesn’t matter. We’re highlighting where important innovations are happening right now."

 

 

I am most surprised by a lack of definition and standard of measurement from MIT.

 

It kinda sounds like this is all based on reputation ...someone's reputation.

 

 

am I simply old fashion here?

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I have long wondered how people who invest via Kickstarter and the like see a return on their investment.

 

I first heard of Kickstarter just a few days ago. The circumstances were, from my viewpoint, weird. My granddaughter is in college and a friend of hers has an undergraduate film project. The school will help support this project if he can first get some public support via Kickstarter. By "public support" they mean that at least 150 people will contribute at least a dollar via Kickstarter. What? This is the way the school decides if a project is worthy of their support? OK, I could contribute a buck, and then another buck in Becky's name, and still be putting out a little lesss than the price of a grande at Starbucks. But then I started reading about the company and I decided that this wasn't for me. It wasn't a matter of maybe making a 25% profit, I just wasn't comfortable with them. To each his own. I suppose the getting of public support is supposed to be instructive but asking friends and family of they can spare a buck seems quite different from getting serious financial backing.

 

I have heard of BMW and General Electric, and I seem to vaguely recall IBM, but SpaceX and Valve are a mystery to me, along with many others. Got nothing against them, just never heard of them.

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I have long wondered how people who invest via Kickstarter and the like see a return on their investment.

 

Do you mean see as in view or see as in get ?

 

I can contribute on this (I'm involved in a project that raised nearly $700K via KS), but need to know what you're asking.

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I have heard of BMW and General Electric, and I seem to vaguely recall IBM, but SpaceX and Valve are a mystery to me, along with many others. Got nothing against them, just never heard of them.

SpaceX has gotten quite a bit of mainstream press in the past couple of years, I'm surprised you haven't heard of them. It was founded by Elon Musk, one of the founders of PayPal. And it has achieved a number of firsts in commercial spaceflight: first to send a spacecraft to low-Earth orbit and return it, and first to dock with the International Space Station and return to Earth.

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I thought that I would pass this on in case any of you wish to join in this worthy effort.

Sign me up!

 

After I donate $10M, am I going to be bombarded with follow-up e-mails asking for an additional $10M every week?

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I am most surprised by a lack of definition and standard of measurement from MIT.

 

It kinda sounds like this is all based on reputation ...someone's reputation.

 

am I simply old fashion here?

There are other publications that produce more objective lists, like basing them on the number of patents, journal articles, etc. But these types of lists don't reflect that not all patents or articles are equal. TR's list is more subjective, because it's trying to list the most important innovators. If you're willing to wait 5 or 10 years, you can determine who was the smartest (Apple at the time they developed the iPhone might be on that list), but if you want to know who is the smartest you need value judgements and intuitive predictions. There's no objective metric for this.

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Well, I can't view it unless it is in my hand.

 

OK, I'm going to have to explain this more simply. Your question can mean two very different things.

 

Are you asking "What view do people who invest in KS take of that investment and the returns ?" or are you asking "What form does the return on that investment take and how is it delivered ?" (or indeed something else), clarify, and I'll answer, but I'm not going to compose what will be complicated answers to both.

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"Investing" in a kickstarter campaign seemingly doesn't have a lot in common with the term as it's usually meant, with a view to making a monetary profit. It's usually more to do with giving people some money who have (in the "investor's " eyes), a worthwhile project which deserves some support. What's worthwhile, is of course, a totally subjective thing.

 

It's actually quite amazing what results it can have, I know of one project which raised over $250,000 from contributors in the first campaign, and supposedly almost half as much in the second. Now they are running a third...and the contributors will never see a solitary penny back for any of it. The 'return" for large contributors in the first campaign was a set of videos which now sell for around $100, and in the second one specially designed playing cards which now sell for $20 a deck.

 

I suspect that by far the majority of campaigns are looking for only a fraction of that amount of money and are much smaller in scale.

 

Generally it seems as though unless you give at least $25 what you get is basically a thank you card with some sort of reference to the project, but it's all made abundantly clear in the project proposal. Projects which don't reach funding goals have the money returned to the donors. Projects which reach or exceed the goals pay a small % to the kickstarter people.

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I gave to the Kickstarter campaign to make the Veronica Mars movie, which was one of their most successful projects (makes me feel like such a lemming). I think I'm going to get a T-shirt and DVD in return, but I don't really remember. I didn't do it for the gifts, I did it because I thought it was a worthwhile project and it felt "cool" to be part of making it happen. And I also happen to have plenty of disposable income, so it was no big deal to me.
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"What form does the return on that investment take and how is it delivered ?"

 

 

This. Sorry, I thought it was obvious.

 

OK, I'll answer from the point of view of the one I'm involved with, which is to write a computer game.

 

Kickstarter was active October/November 2013 https://www.kickstarter.com/projects/missingworldsmedia/the-phoenix-project-city-of-titans?ref=live

 

The returns on investment take two basic forms.

 

Physical stuff like T-shirts which will be sent out shortly

In-game stuff which will be awarded when the game launches, probably late 2015

 

The pledge packages are basically for in-game stuff, with the physical and some more in-game stuff as add-ons (so you pledge say $125 for the dynamic duo package, but a total amount of $150 if you want a T-shirt as well). A survey was sent out at the end of the KS for people to detail their add-ons with things like T-shirt size.

 

We use a company (Teelaunch) that prints and distributes T-shirts etc to do this.

 

As launch gets a bit closer, another survey will be sent out to cover the in-game item pledges that need further description.

 

What you get for the pledges is detailed in them on the KS site, but for $125 for example, you get two accounts with 3 months of subscription paid, access to the headstart (a few days play before the proper release) and beta testing, the ability to reserve your in-game identity and various cosmetic in-game perks.

 

People are kept updated via our website and forums, but also via the many updates that get put on the Kickstarter page itself (71 and counting atm).

 

Kickstarter has some fairly restrictive rules as to what you're allowed to offer, no lifetime subscriptions was one that hurt us, but I can see why they block those.

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So it is giving to charity, except the "charity" goes on to make a profit. LOL

That is the short version, yes.

 

BUT... there is no foundation for the "LOL"

 

People are allowed to pick their own charities. You can donate your money to the Red Cross or the church or UNICEF, or whatever. If people think it is a good idea to help to make a young company profitable, or to help develop a product, which may lead to new employment and economic growth then people can do that.

 

And let's face it, in comparison to helping unemployed people, this is a typical case of teaching them to fish (or giving them a fishing rod), rather than giving them a fish. So, from that perspective, I would rather donate my money to a startup company that is short on short term cash than to a food bank.

 

The other thing is that you can be picky about the type of products/services you are helping. I doubt that a young company that wants to develop and market a new type of WMD will raise much funding through these channels... So, by voting with their feet, contributors can participate in "shaping the future". I would consider that a valuable return.

 

So, yes, it is a donation to charity, but a very conscious one. And in terms of "return to society" these types of charities score well compared to traditional charities.

 

Rik

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So it is giving to charity, except the "charity" goes on to make a profit. LOL

 

Sort of, but:

 

There is effectively a binding contract between the company and KS. In the odd cases where a firm has gone bust without producing what they said, in most cases the donors have got their money back, although it can take some time. KS also demanded for us, a gameplay trailer to show that something was in fact going on, this wasn't just hot air.

 

Our company is unusual in that there is no intention at the moment to go to outside investors, and profit is not the main motive, making enough to keep the game going and fund continued development is the main aim. It also works with an entirely volunteer staff although this will change closer to launch. There is also a tremendous amount of goodwill towards us because of how we came about.

 

Most people go into kickstarters with their eyes open. They know these are projects that are not suitable for mainstream funding, so people take a punt with money they can afford to lose. In a very high percentage of cases, they get exactly what was promised. When momentum gets behind a project, strange things can happen, some people decided to make an updated version of the old Elite space combat/trading game. They raised more than 2M on KS (having aimed at 500K) and then took the fundraising to their own site, where the total now is nearly 40M. Once our new website is created using some of the KS money, we will look to raise funds there too.

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SpaceX has gotten quite a bit of mainstream press in the past couple of years, I'm surprised you haven't heard of them. It was founded by Elon Musk, one of the founders of PayPal. And it has achieved a number of firsts in commercial spaceflight: first to send a spacecraft to low-Earth orbit and return it, and first to dock with the International Space Station and return to Earth.

 

In high school my psycology teacher suggested that I do a term paper on Freud. I said who's Freud?

In college some friends asked if I would like to go with them to the Monet exhibit. I said who's Monet?

I have a well-established reputation for being oblivious.

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I gave to the Kickstarter campaign to make the Veronica Mars movie, which was one of their most successful projects (makes me feel like such a lemming). I think I'm going to get a T-shirt and DVD in return, but I don't really remember. I didn't do it for the gifts, I did it because I thought it was a worthwhile project and it felt "cool" to be part of making it happen. And I also happen to have plenty of disposable income, so it was no big deal to me.

 

This is largely the way I saw it. The pay-off is seeing the project get done. In your case, Veronica Mars, in my case it would just have been helping some kid do what he wanted to do. The school was to give him a substantial sum if he got the requisite number of investors.

 

We do online transactions but we directly use a credit card and we are a little wary. There have been some high profile hackings lately, and recently there was a substantial issue with data at the University. They handled it promptly and well, among other things giving everyone a free five year membership in a presumably effective identity protection service. The upshot is that as I looked over KS, which until a week ago I had never heard of, I just wasn't comfortable with it. Probably my error, but I saw no reason I had to use it so I decided not to use it.

 

Cyberyeti's posts on this are of considerable interest to me and may get me re-thinking it for future events.

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This is largely the way I saw it. The pay-off is seeing the project get done. In your case, Veronica Mars, in my case it would just have been helping some kid do what he wanted to do. The school was to give him a substantial sum if he got the requisite number of investors.

 

We do online transactions but we directly use a credit card and we are a little wary. There have been some high profile hackings lately, and recently there was a substantial issue with data at the University. They handled it promptly and well, among other things giving everyone a free five year membership in a presumably effective identity protection service. The upshot is that as I looked over KS, which until a week ago I had never heard of, I just wasn't comfortable with it. Probably my error, but I saw no reason I had to use it so I decided not to use it.

 

Cyberyeti's posts on this are of considerable interest to me and may get me re-thinking it for future events.

 

What we are doing and why, I put in the pet peeve thread http://www.bridgebase.com/forums/topic/50509-pet-peeve-thread/page__st__720 (post 721) and this is the background to why we have a feelgood factor in the industry. In that I have to mention Epic particularly (who make the Unreal engine that we're using under licence and have been very helpful), coincidentally one of the ex CoH business people ended up there, not sure if that was a factor.

 

In the interests of full disclosure, Kickstarter had their own security breach recently, but it was not as serious as most. https://www.kickstarter.com/blog/important-kickstarter-security-notice I suspect they've beefed up their security now.

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What we are doing and why, I put in the pet peeve thread http://www.bridgebas...d/page__st__720 (post 721) and this is the background to why we have a feelgood factor in the industry. In that I have to mention Epic particularly (who make the Unreal engine that we're using under licence and have been very helpful), coincidentally one of the ex CoH business people ended up there, not sure if that was a factor.

 

In the interests of full disclosure, Kickstarter had their own security breach recently, but it was not as serious as most. https://www.kickstar...security-notice I suspect they've beefed up their security now.

 

Very interesting. With regard to caution on the internet, I often feel lost in space. So do many. I take your last paragraph as some indication I wasn't being just totally paranoid.

 

So far, so good for my security. Partly I am a bit cautious, partly, and I think that there is no totally secure way around this, I have been lucky.

 

I have been thinking I should be able to set up an account with a sum of money in it that is a complete dead end. Something such that if I wanted to put something into, say, Kickstart I could do so with total untraceable anonymity. I don't need a T-shirt, I need anonymity. Probably drug dealeres and politicians know how to do this, I don't.

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